2013 Rebrand: Difference between revisions

2013 Rebrand (view source)

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Revision as of 18:50, 10 May 2020 (view source) Luesjo12 (talk \| contribs) (Started WATT page) Tag: Visual edit		Revision as of 18:52, 10 May 2020 (view source) Luesjo12 (talk \| contribs) (Fixed a citation) Tag: Visual edit Newer edit →
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	The 2013 Rebrand (known internally as "Enhanced" or colloquially referred to as "Weather all the Time" or shortened to "WATT") was one of [[The Weather Channel]]'s major rebrands. Commissioned and pitched in early 2013, The Weather Channel contracted Trollbäck+Company to create a new brand identity and visual system.[https://trollback.com/projects/weather-channel/] The 2013 Rebrand launched on November 12, 2013. [http://weathergroup.com/newsroom/2014/08/19/weather-channel-unveils-new-brand-identity-and-all-new-network-visual-identity]		The 2013 Rebrand (known internally as "Enhanced" or colloquially referred to as "Weather all the Time" or shortened to "WATT") was one of [[The Weather Channel]]'s major rebrands. Commissioned and pitched in early 2013, The Weather Channel contracted Trollbäck+Company to create a new brand identity and visual system.[https://trollback.com/projects/weather-channel/] The 2013 Rebrand launched on November 12, 2013.<ref>http://weathergroup.com/newsroom/2014/08/19/weather-channel-unveils-new-brand-identity-and-all-new-network-visual-identity</ref>